The Get-Cited Sprint — founding cohort, 10 places per intake
Get cited by AI in 90 days —
or we work free until you are.
The Get-Cited Sprint is a six-week, done-with-you intervention that gets your business showing up when buyers ask ChatGPT, Perplexity, Gemini, Claude, or Google AI Overviews a buying-intent question. We run the work end-to-end and measure your lift against a matched control group, so the result isn't our opinion — it's the data. Founding-cohort price: $500 flat, one-time.
Each business is matched to a control and run by hand, so we take just 10 per intake. No subscription. No upsell. We do the work for six weeks and hand you a delta report showing exactly how far you moved versus your control.
Not ready to commit? Start with a free AI visibility audit — see exactly where you stand across ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews before you decide.
Why this works
Built on the methodology behind our published GEO research.
Before we ever ran a Sprint, we did the research — twice.
Our first study measured 1,004 businesses across 10 industries and 5 AI models — 95,392 data points. The headline finding: 65.9% of businesses (n=1,004) are completely invisible to AI. The findings, methodology, and data are public.
Our second study measured 2,729 businesses across 14 industries and 4 markets — 278,000+ mention checks, tighter controls. It told us what actually predicts AI visibility: directory presence beats Domain Authority, and the "you need to be on Reddit" advice collapses to r = 0.000 once you control for everything else.
Both studies were observational — we measured what was already there. That research is our proof of expertise. It is our prior published work, not something you are buying into.
The Get-Cited Sprint puts that methodology to work for you. Instead of just measuring, we intervene: we run the full Outrigger program on your business for six weeks and measure the before-and-after on every major AI surface against a matched control group — comparable businesses we leave untouched. That control is the whole point: it's how you separate "we did work and the number moved" from "we did work and proved the work caused the move."
That's the difference between knowing what correlates with AI visibility and proving, for your business specifically, what caused it to move.
The founding-cohort price is $500 flat — a heavily discounted entry point while we build out our case studies. It is a one-time payment for the full six weeks. Because every business is matched to a control and run by hand, we can only take a small, fixed number per intake.
What $500 buys you
Six weeks of real GEO work. Done with you.
This isn't a tool you have to figure out. We do the work. Below is the menu we work from — not a checklist we mindlessly run.
Week 1 — Baseline audit + control match
We measure where your brand is showing up across ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews on every buying-intent query that matters, and we lock in a matched control group to measure you against. You see the starting line, and we set the benchmark your lift gets measured against.
Week 1–2 — Entity foundation
Entity sync across Wikipedia, Wikidata, Google Knowledge Panel, and the AI-citation sources we've found move the needle. If you don't have a canonical entity, we build one.
Week 2–4 — Citation engine
Off-page work on the exact sources that LLMs are pulling from in your category. Real placements, not scraped junk.
Week 3–5 — Review & social proof signals
Review velocity campaign tuned to the platforms LLMs weight. Most businesses skip this. Most businesses don't get cited.
Ongoing — Weekly AI Monitor
Every week of the engagement, we scan your target queries across the major AI surfaces and track share-of-model movement. You get visibility into what's working in near real time.
Week 6 — Matched-Control Delta Report
Side-by-side: where you ranked the day you started, where you rank now, and how that compares to the matched control group that got no intervention. Tracked queries, citation count, share-of-model delta. This report is yours and yours alone — it stays private to your business.
Same engine. Founding-cohort price.
The Sprint runs the same engine our done-for-you managed clients pay $2,000+ a month for. The founding-cohort price is heavily discounted because we're building out our case studies — and because we can only run a handful of these by hand at a time.
Done-for-you managed
$2,000/mo
We run the whole engine, ongoing.
- Full GEO program, run for you every month
- Matched-control measurement
- Weekly AI Monitor
- 90-Day AI Answer Guarantee
The Get-Cited Sprint
$500
Six weeks. One-time. 10 places per intake.
- Full six-week GEO program
- Baseline + Matched-Control Delta Report
- Matched control group comparison
- Weekly AI Monitor
- 90-Day AI Answer Guarantee
- Your data stays private to you
After the six weeks
Want to keep going? Two ways forward — your call.
By week six you've got real data — share-of-model lift, citation counts, the delta on every tracked query. Most businesses see momentum they don't want to give up. If that's you, you choose how to continue.
We're telling you this up front so week six isn't a surprise pitch. It's a pre-framed choice, not a hidden upsell. If continuing isn't useful, you leave with your delta report and we don't chase you.
Run it yourself
from $129/mo
Self-serve the Outrigger software and run the playbook yourself. The Lite plan starts at $129/mo. Comes with a standard 14-day trial — no outcome guarantee, because you're doing the work.
Done for you
from $2,000/mo
We run the whole engine for you, every month. No contract, cancel any time. This is the path that carries the 90-Day AI Answer Guarantee — we keep working until you appear in measurably more AI answers than your control.
This is for you if…
- You run a real business that wants to show up when buyers ask ChatGPT, Perplexity, Gemini, Claude, or Google AI Overviews a buying-intent question.
- You'd rather we run the work with you than figure out GEO from scratch yourself.
- You're okay with being matched to a control group so your lift can be measured properly.
- You can start now. Each cohort is capped, and the current intake closes as soon as the places are claimed.
This isn't for you if…
- You only want a tool license. The Sprint is done-with-you work — though you can switch to self-serve software afterward from $129/mo.
- You can't be matched to a control group. The matched control is how we prove the lift was real.
- Your business is brand new with no website. We need a baseline to measure against.
Start the Sprint
$500. Six weeks. We run it with you.
Fill this out. You'll go straight to a secure checkout. Once payment clears, we email you within 24 hours to schedule the kickoff call and lock in your control match.
Want to see your starting point first? Run a free AI visibility audit — it's the no-risk first step, and there's no obligation to start the Sprint afterward.
The 90-Day AI Answer Guarantee
Cited in 90 days, or we work free until you are — measured against a matched control business, so the lift is real.
Here's the part no other GEO provider can credibly offer: because we measure your results against a matched control group — comparable businesses we don't touch — the lift on your delta report is the difference the work made, not noise that would have happened anyway. The control is the referee. "It moved" isn't our opinion; it's the data, measured across ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews.
So the guarantee has teeth. It's scoped to the Get-Cited Sprint and our done-for-you managed path: if, by 90 days, you aren't showing up in measurably more AI answers than your control, we keep working at no extra cost until you are. No paperwork. No "let me talk to my manager." We don't think it'll come to that — but with a control group, you don't have to take our word for it either.
(The self-serve software route keeps our standard 14-day trial instead — no outcome guarantee there, because you're running the work yourself.)
Honest answers to the obvious questions
Why so cheap?
Because this is founding-cohort pricing. The Sprint runs the same engine our done-for-you managed clients pay $2,000+ a month for, heavily discounted while we build out our case studies. It's a deliberate, time-limited entry point — not the long-term price. Each business is matched to a control and run by hand, so we can only take a small number per intake.
What's the control group, and why does it matter?
When we start your six weeks, we also identify a set of comparable businesses we leave completely alone — same kind of starting position, no intervention. At week six we compare your movement to theirs. That's what lets us say the lift came from the work and not from something that would have happened anyway. It's also why our guarantee is stronger than anyone else's: 'it moved' is measured against a control, not asserted by us.
Is this a one-time thing, or ongoing?
The $500 Sprint is a one-time, six-week engagement. We run it in founding cohorts and take a fixed number of businesses each intake so every one can be matched to a control and run properly. When the current cohort fills, that intake closes and the next one opens. The scarcity is real operational capacity, not an artificial countdown.
What happens to my data? Is any of it published?
Nothing about your business is published anywhere. The Sprint is your private engagement, not a research study. Your before-and-after numbers and your Matched-Control Delta Report stay yours and stay private. (Our published GEO research — the studies of 1,004 and 2,729 businesses — is separate, prior work of ours; it's how we know the methodology, not something you're contributing to.)
Is this a subscription? What happens after week six?
The $500 is one payment for six weeks of work. No auto-renewal. After the delta report lands, you choose how to continue — or don't. Two paths: take it in-house on a platform plan from $129/month — your account carries over intact, with the baselines, keywords, monitors, and playbook our operators built, so your team picks up exactly where we left off (no outcome guarantee, since you do the work) — or have us keep running the whole engine, done-for-you, from $2,000/month with the 90-Day AI Answer Guarantee. No contract either way. If you'd rather walk away with your data and stop there, that's fine too. We're telling you up front so it's not a surprise pitch.
Who's actually doing the work?
Joel House and the Outrigger team. Joel founded Joel House Search Media and has been doing this kind of work for over a decade. The Outrigger platform runs the daily ops; humans do the strategy and the placements.
What if my business is in a tiny niche?
We'll still take you on if we think we can measurably move you in six weeks and find you a fair control match. Email joel@xpanddigital.io before paying if you're unsure — we'll tell you straight.
What if I want in but $500 is too much right now?
We're not going lower than $500 — at founding-cohort pricing the Sprint is already deeply discounted. If budget is the blocker, run the free AI visibility audit so you at least know where you stand, and consider the self-serve software from $129/month to start moving the needle yourself.
One more time
Get cited by AI in 90 days. 10 places this intake.
$500, one-time, for the full six-week Sprint. When this cohort fills, it closes and the next one opens. If you want to be in the intake that's running now, now is the moment.
Start the Get-Cited Sprint — $500Or run a free AI visibility audit first — see where you stand, then decide.
P.S. — This is built on the methodology behind our published GEO research: a study of 1,004 businesses that hit Forbes and became a working paper, and a second of 2,729 businesses across 4 markets that proved some of the most-cited GEO advice doesn't survive proper controls. The Sprint puts that same methodology to work on your business — and measures the result against a matched control so the lift is data, not opinion. At founding-cohort pricing, $500 is the cheapest credible AI visibility move you'll see all year.