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Sonar mastery

Review sampled brand mentions, prompts, sources, and coverage across the available AI engines.

5 lessons. No account needed to read.

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  1. Understanding share of model

    What SOM is, why it matters, and what good looks like for your industry.

    8 min read

  2. Setting up keywords for monitoring

    Choose the right keywords and prompt variations for accurate tracking.

    7 min read

  3. Reading your Sonar results

    Understand visibility scores, model breakdowns, and keyword performance.

    9 min read

  4. Competitor tracking

    Auto-discover competitors and track their AI visibility alongside yours.

    7 min read

  5. Correlating actions to visibility changes

    Compare completed work with sampled visibility changes while explaining attribution limits.

    8 min read

Put the lesson into practice

Start with a free visibility scan to see where your brand stands.

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Sonar mastery | Outrigger Academy