Category benchmark
Boutique Hospitality & Accommodation in Global
Percentile distribution across the headline AI-visibility signals. Built from Outrigger’s 1,004-business field study.
AI visibility score
n=100
Composite score across ChatGPT, Perplexity, Gemini, Claude, and Google AI Overviews.
p25
0/100
median
0/100
p75
35/100
p90
42.1/100
Share of model
n=100
Percentage of buying-intent prompts where the brand was mentioned by an AI model.
p25
0%
median
0%
p75
5%
p90
11.67%
Google reviews
n=100
Total Google review count.
p25
3200
median
12000
p75
42750
p90
100000
Google rating
n=100
Average Google review rating.
p25
4.4★
median
4.6★
p75
4.7★
p90
4.8★
Domain authority
n=90
Moz Domain Authority — a backlink-graph quality proxy.
p25
50/100
median
59/100
p75
74/100
p90
92/100
Schema markup
n=99
Quality of structured-data markup (Organization, LocalBusiness, FAQ, Product).
p25
0/100
median
100/100
p75
100/100
p90
100/100
Citability
n=80
Density of FAQ/comparison/methodology content that AI models tend to quote.
p25
39/100
median
50/100
p75
57/100
p90
60.1/100
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